Over a period of two weeks at Londerzeel in Belgium the company welcomed around 1850 visitors, including wholesalers, distributors, advisors and contractors, to its 10.5 ha. site. Guests from across the globe were invited to see the results from 84 trials conducted on 39 different crops, including potatoes, maize, cereals, vegetables, fruit, vines and ornamentals.
A few weeks later the team at the Fronton trials station in the south of France received over 350 visitors from all over Europe and North Africa to its 24 hectares of experimentation. Trials here involved 25 crops including vines, arboriculture, vegetables, ornamentals and non-agricultural crops.
At both venues the technical teams were on hand to discuss and share latest findings and product information for the benefit of end users. Laboratory screening of products and diseases conducted alongside the trials enhances technical understanding of the products and contributes to the creation of practical crop protection solutions, supporting the company’s long-term mission: “to develop and deliver sustainable and innovative crop protection solutions driven by the best technical advice and market understanding”. The opportunity was also taken at the events to promote company values, “Collaboration, Ambition, Creativity, Integrity and Passion” that contribute to the corporate vision: “to enable sustainable agriculture by working with you.”
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Notes to Editors:
Certis Belchim, created through the merger of Certis Europe B.V. and Belchim Crop Protection NV/SA in 2022, provides a new force in crop protection. The company combines the strengths of these two well-established businesses with expertise in product development, registration and marketing and best-in-class technical and product knowledge. It has strong foundations and an established footprint throughout Europe, dynamic and growing platforms in North America and expanding opportunities with partners in Africa, South America and Asia.
Parent company, Mitsui & Co. Ltd., markets and distributes a wide variety of conventional and biorational crop protection products, biological pest control products and services through its European, Japanese, African and U.S. marketing subsidiaries.
Useful Certis group & Mitsui & Co websites: –
Certis Belchim : www.certisbelchim.com
Certis Europe : www.certiseurope.com
Belchim Crop Protection : www.belchim.com
Certis Biologicals (USA) : www.certisbio.com
Mitsui & Co: www.mitsui.co.jp